hackathons
UBC Biztech X EY Produhacks
Project Name: EY Village
Role: Product Manager/Strategy
Technologies: Figma, Photogrammetry, Digital Twins
EY Village represents a groundbreaking concept in virtual retail, specifically designed for the modern, technologically savvy consumer. As the product manager and strategy lead, I spearheaded the development of this virtual store for our client Lululemon, leveraging cutting-edge technologies like photogrammetry for ultra-realistic avatar creation and AI to personalize the shopping experience. The store seamlessly integrates features like crypto payments and exclusive NFTs for rare items, creating a unique, immersive shopping environment in the metaverse.
Outcome: The project was a resounding success, winning First Place in the Retail/E-commerce Track at a prestigious competition. EY Village was also recognized as one of the Overall Top 3 Finalist Teams, demonstrating exceptional innovation and potential for transforming the retail industry.
Full Project Details: